FOUNDER

OLESIA VASILEVA,

KNOWN AS LISA MANILA SINCE 2017, IS THE FOUNDER AND CREATIVE DIRECTOR OF LYSSAI. SHE BEGAN HER JOURNEY IN FASHION AT 13 THROUGH MODELING AND BEAUTY PAGEANTS, LATER LAUNCHING HER FIRST SWIMWEAR BRAND IN 2018 AND OFFICIALLY FEATURED AS A DESIGNER IN PLAYBOY PHILIPPINES (2019). THE PROJECT WAS PAUSED DURING THE PANDEMIC.

LISA CONTINUED DEVELOPING HER EXPERTISE IN PRODUCTION, SALES, AND DESIGN WHILE WORKING AS AN OFFICIAL FASHION DISTRIBUTOR.

ON October 25th 2025, LISA OFFICIALLY LAUNCHED LYSSAI — A LUXURY BRAND DEFINED BY MODERN ELEGANCE, SENSUALITY, EXCLUSIVITY, AND LIMITED-EDITION CRAFTSMANSHIP. IN 2025, SHE INTRODUCED THE PRIVATE LYSSAI CLUB, AN EXCLUSIVE COMMUNITY WHERE LYSSAI CLIENTS RECEIVE FIRST ACCESS TO NEW DROPS, PRIVATE EVENTS, AND CURATED EXPERIENCES. THIS APPROACH STRENGTHENED LYSSAI’S POSITION IN THE LUXURY SEGMENT AND BUILT A LOYAL GLOBAL FOLLOWING.

TODAY, LISA LEADS LYSSAI AS A GROWING INTERNATIONAL FASHION HOUSE WITH A STRONG IDENTITY AND A LOYAL GLOBAL COMMUNITY.

LISA MANILA’S ENTREPRENEURIAL APPROACH — COMBINING HER OWN IN-HOUSE PRODUCTION, METICULOUS DESIGN CONTROL, AND A STRATEGIC FOCUS ON THE PHILIPPINES MARKET WITH WORLDWIDE SHIPPING — HAS POSITIONED LYSSAI AS A RISING LUXURY BRAND WITH A DISTINCTIVE IDENTITY AND GROWING DEMAND.